| Type of persuasive technique | Link to an advert which uses this technique |
| The Anecdote: Personal experience or story which is sold to us as proof. | http://www.youtube.com/watch?v=8uK-mCxVl84 |
| Adjectives: Crisp, fresh, healthy, nutritious, etc | http://www.youtube.com/watch?v=z7J9KaL0Gs0 |
| Repetition: Key points, positives about the product, themes etc | http://www.youtube.com/watch?v=Ce6Al9flcEU |
| Statistics: Often presented as factually accurate but sometimes they are a bit dubious. | http://www.youtube.com/watch?v=3gmq4gXUZyA |
| Fact: A statement that is true and can be proven. | http://www.youtube.com/watch?v=p2dc3zp0Mbk |
Thursday, 15 December 2011
Task 2 Persuasive Technique
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